With an emphasis on new and emerging fields in technology and marketing the Master of Business Administration in marketing program from Ellis allows student's to combine their understanding of marketing principles and apply them to e-business and e-commerce opportunities. This combination also allows students to enhance the company's position with the global market by expanding their customer base to include foreign markets and global economies.
Upon completion of the Master of Business Administration in marketing students will be competent in designing market strategies and plans, implementation of the plans, and analyzing, evaluating and troubleshooting any issues or problems within the campaigns. Students will also gain experience in monitoring and understanding international markets, working with diverse groups of people, and coordinating marketing campaigns through technology and effective planning. Communication, leadership, vision and creativity will be stressed throughout the program.