MBA in Marketing from University of Phoenix Online
- School: University of Phoenix Online
- Degree: MBA
- Subject: Marketing
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The Master of Business Administration in marketing program from the University of Phoenix is designed to enhance and expand current professional knowledge for those working in the areas of marketing and advertising. The courses within the program included advanced management skills such as financial planning and management in marketing, establishing and developing marketing options, understanding and working with diverse cultural settings and international markets as well as project coordination, management, evaluation and troubleshooting.
In addition students will complete additional specialized courses relevant to their unique educational needs. These courses will typically include technology courses including internet marketing strategies, web design, web hosting, e-commerce and online security in business and marketing. Additional training on effective communication, consumer behavior, brand management or coordination of global marketing campaigns may all be applicable to the graduates future career plans and goals.